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Brainworks: The Mindbending Science of How You See, What You Think, and Who You Are [Michael S. Sweeney, National Geographic, David Copperfield] on .
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Tell us about one of the projects. MC: One company we work with is a large credit bureau in the US. The company wanted to use neuroscience to learn how to communicate with those people better. We can do that research for them and then apply it to a lot of domains, like medical instructions.

Brainworks - Mind-Bending Science! - Brain Games

In the last 10 years in the US, I got used to rules and asking permission. I miss the anarchy a little. For over 16 years, ISRAEL21c has brought you the faces and places of Israel every day, spreading the word about Israel to millions of people in virtually every country around the globe. First of its kind, our content is originally researched, written and produced by seasoned experts directly from Israel.

We cannot do this without financial support from people like you. Prior to moving to Israel in , she was a specialty writer and copy editor at a major daily newspaper in New Jersey and has freelanced for a variety of newspapers and periodicals since Book a fabulous fashion tour in Tel Aviv or Jerusalem. Israelis unveil first model of a long-lost human relative. Putting the fun back into company fun days.

Make a fabulous chocolate apple cake and win a trip to Israel. No water, no electricity, and whole families living in cars. Israeli startup is totally reinventing how cars are built. New discovery could help women pause the biological clock. Image from Shutterstock. Understandably, he gets research requests from far and wide. Neuroscientist Moran Cerf.

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By Naama Barak. The scientist who makes smart devices from molecules. By Abigail Klein Leichman. Cat-shaped heels, anyone? The man who took us behind the scenes of Eurovision. Spectacular snowy scenes of species struggling to survive. The professor who sees things through rose-colored glass. I liked to pick up boys and throw them on their back.

My grandfather taught me to be an entrepreneur.

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Danger on the ice: Israeli figure-skater Alexei Bychenko. Making waves with Gal Gadot. By Lucire. Concert pianist teaches managers to disrupt and innovate. Looking for peace through economic sustainability. Former naval officer becomes filmmaker for 21see. Abigail Klein Leichman. View all stories by Abigail Klein Leichman. Are you years old and living in North America? Start Here. Sign Up.

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On walk to work, man stumbles on 4,year-old treasure. By Brian Blum. Latest comments. Neil Chase: While Baha'u'llah was imprisoned there during the… Posted on 9 unforgettable photos of the historic city of Akko. MC: My mom insisted I go to an art school where I could study music and ballet. That meant I had to catch up afterward on my sciences education. But at the same time, from the age of seven, when I made my first appearance on a TV show, my unusual education informed my ability to understand how to communicate complex science ideas on a big stage.


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Most scientists have a hard time with that. As a kid of the s, I grew up with computers and learned English through Quest computer games. I got into dialogue groups with people talking about hacking computers. They used screen names but I later found out that many of them were known hackers, including Julian Assange, who would found WikiLeaks.

Being engaged with the hacking community shaped my ability to hack computers, which got me into a military intelligence unit and into my first career as a hacker. That informs much of my work as a neuroscientist. I look at problems like a hacker does. MC: All of a sudden I had more people like me to interact with, some of them smarter than me. So I guess I learned about failure. And they taught me that hacking could be a legitimate thing.

To this day I thank the army for teaching me how to meet deadlines under pressure and to sleep under any conditions. I would love to adjust my meter. On a more noble level, I would love to be able to increase empathy and understand other people better. I would like to pick specific people to align my brain with, parents and friends, to better understand them.

I21c: You talk about the importance of surrounding ourselves with people we want to emulate. Who do you want to emulate? MC: Comedians. They put themselves in the minds of others and break it down to know what causes laughter.

Interview: A neuroscientist explains the mind-blowing science behind 'Self/less'

I21c: You have a nonprofit venture called B-Cube , which partners with companies to support neuroscience research in areas that could help both the client and greater society. Tell us about one of the projects. MC: One company we work with is a large credit bureau in the US. The company wanted to use neuroscience to learn how to communicate with those people better. We can do that research for them and then apply it to a lot of domains, like medical instructions.

In the last 10 years in the US, I got used to rules and asking permission. I miss the anarchy a little. For over 16 years, ISRAEL21c has brought you the faces and places of Israel every day, spreading the word about Israel to millions of people in virtually every country around the globe. First of its kind, our content is originally researched, written and produced by seasoned experts directly from Israel. We cannot do this without financial support from people like you. Prior to moving to Israel in , she was a specialty writer and copy editor at a major daily newspaper in New Jersey and has freelanced for a variety of newspapers and periodicals since Book a fabulous fashion tour in Tel Aviv or Jerusalem.

Israelis unveil first model of a long-lost human relative. Putting the fun back into company fun days.

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Make a fabulous chocolate apple cake and win a trip to Israel. No water, no electricity, and whole families living in cars. Israeli startup is totally reinventing how cars are built. New discovery could help women pause the biological clock. Image from Shutterstock. Understandably, he gets research requests from far and wide. Neuroscientist Moran Cerf. Photo by Rubin.